Connecting Personal Potential With Career Possibilities
How MSA, The Culinary Arts Academy of Istanbul, and Alignment Key helped students connect who they are with where they could go next in the culinary world.
The Context
MSA's 2023 Vocational Education Research highlighted that alongside developing professional expertise, participants were looking for more personalized guidance to understand how they could combine their education, individual strengths and digital capabilities to shape a career path of their own.
MSA wanted to help them go beyond choosing a profession and explore where, within the culinary world, they could specialize, differentiate themselves and create their own direction.
The Experience
Participants particularly valued that the day was interactive rather than a one-way presentation, with active dialogue and high energy sustained throughout the workshop.
We partnered with Alignment Key to help students connect the education they were already receiving with their individual capabilities, and explore where they could specialize and make a difference in the culinary world. The program was very positively received.
One student arrived interested in this path, but hesitant. By the end of the day, she described having much greater clarity about herself and felt confident this was the direction she wanted to pursue.
After a long career in corporate IT, one participant came to MSA to pursue a new direction. The experience gave him greater clarity that he was on the right path and helped him see how his existing strengths could support his new career.
